Dispel the Clouds and See the Sun: Influencing Factors and Multiple Paths of User Retention Intention Formation

To achieve user retention through multifactor synergy, Internet enterprises must reduce costs and increase efficiency and sustainable development. In response to the dilemma that Internet companies are experiencing increasingly high user acquisition costs and serious user churn, this paper investiga...

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Detalles Bibliográficos
Autores principales: Zhang, Hongjin, Hu, Longying, Kim, Yeom
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2023
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10604729/
https://www.ncbi.nlm.nih.gov/pubmed/37887522
http://dx.doi.org/10.3390/bs13100872

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10604729/
https://www.ncbi.nlm.nih.gov/pubmed/37887522
http://dx.doi.org/10.3390/bs13100872

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