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Examining the Persuasive Effects of Health Communication in Short Videos: Systematic Review

BACKGROUND: The ubiquity of short videos has demonstrated vast potential for health communication. An expansion of research has examined the persuasive effect of health communication in short videos, yet a synthesis of the research is lacking. OBJECTIVE: This paper aims to provide an overview of the...

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Detalles Bibliográficos
Autores principales: Zhu, Zicheng, Liu, Shiyu, Zhang, Renwen
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10612001/
https://www.ncbi.nlm.nih.gov/pubmed/37831488
http://dx.doi.org/10.2196/48508