Mobile eye tracking applied as a tool for customer experience research in a crowded train station

Train stations have increasingly become crowded, necessitating stringent requirements in the design of stations and commuter navigation through these stations. In this study, we explored the use of mobile eye tracking in combination with observation and a survey to gain knowledge on customer experie...

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Detalles Bibliográficos
Autores principales: Schneider, Andrea, Vollenwyder, Beat, Krueger, Eva, Mühlethaler, Céline, Miller, Dave B., Thurau, Jasmin, Elfering, Achim
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Bern Open Publishing 2023
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10624146/
https://www.ncbi.nlm.nih.gov/pubmed/37927371
http://dx.doi.org/10.16910/jemr.16.1.1

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10624146/
https://www.ncbi.nlm.nih.gov/pubmed/37927371
http://dx.doi.org/10.16910/jemr.16.1.1

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