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Views and Perceptions of Medical Representatives and Physicians about the Role of Medical Representatives and Pharmaceutical Advertisement in Saudi Arabia – A Pilot Study

OBJECTIVE: Medical representatives (MRs) frequently interact with physicians who may have different perceptions about and expectations from product promotional activities by pharmaceutical companies, especially through MRs. This can affect their prescribing practice. We explored the views and percep...

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Detalles Bibliográficos
Autores principales: Faqeh, Sultan, Alansari, Safwan, Althagafi, Abdulrahman, Abdulaziz, Akrm, Alhajjaji, Abdulrahman, Kurdi, Ahmad, Allihyani, Moayad, Qashlan, Mutaz, Alhotirshi, Raghad, Alhassani, Rawan, Alsurayhi, Suhail, Alshareef, Omar, Ali, Majid
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Wolters Kluwer - Medknow 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10642585/
https://www.ncbi.nlm.nih.gov/pubmed/37969614
http://dx.doi.org/10.4103/jrpp.jrpp_65_22