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Maximizers’ Reactance to Algorithm-Recommended Options: The Moderating Role of Autotelic vs. Instrumental Choices

The previous literature has provided mixed findings regarding whether consumers appreciate or are opposed to algorithms. The primary goal of this paper is to address these inconsistencies by identifying the maximizing tendency as a critical moderating variable. In Study 1, it was found that maximize...

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Detalles Bibliográficos
Autor principal: Kim, Kaeun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10669481/
https://www.ncbi.nlm.nih.gov/pubmed/37998684
http://dx.doi.org/10.3390/bs13110938