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Maximizers’ Reactance to Algorithm-Recommended Options: The Moderating Role of Autotelic vs. Instrumental Choices
The previous literature has provided mixed findings regarding whether consumers appreciate or are opposed to algorithms. The primary goal of this paper is to address these inconsistencies by identifying the maximizing tendency as a critical moderating variable. In Study 1, it was found that maximize...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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MDPI
2023
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10669481/ https://www.ncbi.nlm.nih.gov/pubmed/37998684 http://dx.doi.org/10.3390/bs13110938 |