Marketing communication strategies on labels of food products consumed by children

OBJECTIVE: Analyze marketing communication strategies (MCS) of labels of food products consumed by children under 5 years of age from the Brazilian National Health System (SUS) in the city of Rio de Janeiro. METHODS: In total, 390 labels of ultra-processed foods and industrialized baby foods were an...

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Detalles Bibliográficos
Autores principales: Maldonado, Luciana Azevedo, Farias, Silvia Cristina, da Cruz, Kelly Veloso, dos Santos, Bruna Pereira, Castro, Luciana Maria Cerqueira, de Castro, Inês Rugani Ribeiro
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Faculdade de Saúde Pública da Universidade de São Paulo 2023
Materias:
Original Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10681567/
http://dx.doi.org/10.11606/s1518-8787.2023057004614

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10681567/
http://dx.doi.org/10.11606/s1518-8787.2023057004614

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