The nexus between quality of customer relationship management systems and customers' satisfaction: Evidence from online customers’ reviews

Customer Relationship Management (CRM) is a method of management that aims to establish, develop, and improve relationships with targeted customers in order to maximize corporate profitability and customer value. There have been many CRM systems in the market. These systems are developed based on th...

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Detalles Bibliográficos
Autores principales: Nilashi, Mehrbakhsh, Abumalloh, Rabab Ali, Ahmadi, Hossein, Samad, Sarminah, Alrizq, Mesfer, Abosaq, Hamad, Alghamdi, Abdullah
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10682139/
https://www.ncbi.nlm.nih.gov/pubmed/38034804
http://dx.doi.org/10.1016/j.heliyon.2023.e21828

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10682139/
https://www.ncbi.nlm.nih.gov/pubmed/38034804
http://dx.doi.org/10.1016/j.heliyon.2023.e21828

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