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Digital Medical Information Services Delivered by Pharmaceutical Companies via WeChat: Qualitative Analytical Study
BACKGROUND: Social media has become one of the primary information sources for medical professionals and patients. Pharmaceutical companies are committed to using various social media platforms to provide stakeholders with digital medical information services (DMISs), which remain experimental and i...
Autores principales: | Ge, Ying, Yao, Dongning, Ung, Carolina Oi Lam, Xue, Yan, Li, Meng, Lin, Jiabao, Hu, Hao, Lai, Yunfeng |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
JMIR Publications
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10692881/ https://www.ncbi.nlm.nih.gov/pubmed/37976079 http://dx.doi.org/10.2196/43812 |
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