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The impact of a hybrid social marketing intervention on inequities in access, ownership and use of insecticide-treated nets
BACKGROUND: An ITN intervention was initiated in three predominantly rural districts of Eastern Province, Zambia, that lacked commercial distribution and communication infrastructures. Social marketing techniques were used for product and message development. Public sector clinics and village-based...
Autores principales: | , , , |
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Formato: | Texto |
Lenguaje: | English |
Publicado: |
BioMed Central
2007
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1794246/ https://www.ncbi.nlm.nih.gov/pubmed/17261185 http://dx.doi.org/10.1186/1475-2875-6-13 |