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Characteristics and Impact of Drug Detailing for Gabapentin

BACKGROUND: Sales visits by pharmaceutical representatives (“drug detailing”) are common, but little is known about the content of these visits or about the impact of visit characteristics on prescribing behavior. In this study, we evaluated the content and impact of detail visits for gabapentin by...

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Detalles Bibliográficos
Autores principales: Steinman, Michael A, Harper, G. Michael, Chren, Mary-Margaret, Landefeld, C. Seth, Bero, Lisa A
Formato: Texto
Lenguaje:English
Publicado: Public Library of Science 2007
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1855692/
https://www.ncbi.nlm.nih.gov/pubmed/17455990
http://dx.doi.org/10.1371/journal.pmed.0040134