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Promoting public awareness of randomised clinical trials using the media: the ‘Get Randomised’ campaign

AIM: To increase public awareness and understanding of clinical research in Scotland. METHODS: A generic media campaign to raise public awareness of clinical research was launched in 2008. The ‘Get Randomised’ campaign was a Scotland-wide initiative led by the University of Dundee in collaboration w...

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Detalles Bibliográficos
Autores principales: Mackenzie, Isla S, Wei, Li, Rutherford, Daniel, Findlay, Evelyn A, Saywood, Wendy, Campbell, Marion K, MacDonald, Thomas M
Formato: Texto
Lenguaje:English
Publicado: Blackwell Science Inc 2010
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2817445/
https://www.ncbi.nlm.nih.gov/pubmed/20233175
http://dx.doi.org/10.1111/j.1365-2125.2009.03561.x