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Promoting functional foods as acceptable alternatives to doping: potential for information-based social marketing approach

BACKGROUND: Substances with performance enhancing properties appear on a continuum, ranging from prohibited performance enhancing drugs (PED) through dietary supplements to functional foods (FF). Anti-doping messages designed to dissuade athletes from using PEDs have been typically based on moralisi...

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Detalles Bibliográficos
Autores principales: James, Ricky, Naughton, Declan P, Petróczi, Andrea
Formato: Texto
Lenguaje:English
Publicado: BioMed Central 2010
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2994790/
https://www.ncbi.nlm.nih.gov/pubmed/21067611
http://dx.doi.org/10.1186/1550-2783-7-37