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A randomised controlled trial of proactive telephone counselling on cold-called smokers' cessation rates

OBJECTIVES: Active telephone recruitment (‘cold calling’) can enrol almost 45 times more smokers to cessation services than media. However, the effectiveness of proactive telephone counselling with cold-called smokers from the broader community is unknown. This study examined whether proactive telep...

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Detalles Bibliográficos
Autores principales: Tzelepis, Flora, Paul, Christine L, Wiggers, John, Walsh, Raoul A, Knight, Jenny, Duncan, Sarah L, Lecathelinais, Christophe, Girgis, Afaf, Daly, Justine
Formato: Texto
Lenguaje:English
Publicado: BMJ Group 2010
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3003878/
https://www.ncbi.nlm.nih.gov/pubmed/21030529
http://dx.doi.org/10.1136/tc.2010.035956