Strategies and Practices in Off-Label Marketing of Pharmaceuticals: A Retrospective Analysis of Whistleblower Complaints

BACKGROUND: Despite regulatory restrictions, off-label marketing of pharmaceutical products has been common in the US. However, the scope of off-label marketing remains poorly characterized. We developed a typology for the strategies and practices that constitute off-label marketing. METHODS AND FIN...

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Detalles Bibliográficos
Autores principales: Kesselheim, Aaron S., Mello, Michelle M., Studdert, David M.
Formato: Texto
Lenguaje:English
Publicado: Public Library of Science 2011
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3071370/
https://www.ncbi.nlm.nih.gov/pubmed/21483716
http://dx.doi.org/10.1371/journal.pmed.1000431

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3071370/
https://www.ncbi.nlm.nih.gov/pubmed/21483716
http://dx.doi.org/10.1371/journal.pmed.1000431

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