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Use of “Entertainment” Chimpanzees in Commercials Distorts Public Perception Regarding Their Conservation Status
Chimpanzees (Pan troglodytes) are often used in movies, commercials and print advertisements with the intention of eliciting a humorous response from audiences. The portrayal of chimpanzees in unnatural, human-like situations may have a negative effect on the public's understanding of their end...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2011
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3192158/ https://www.ncbi.nlm.nih.gov/pubmed/22022503 http://dx.doi.org/10.1371/journal.pone.0026048 |