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The relation between media promotions and service volume for a statewide tobacco quitline and a web-based cessation program

BACKGROUND: This observational study assessed the relation between mass media campaigns and service volume for a statewide tobacco cessation quitline and stand-alone web-based cessation program. METHODS: Multivariate regression analysis was used to identify how weekly calls to a cessation quitline a...

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Detalles Bibliográficos
Autores principales: Schillo, Barbara A, Mowery, Andrea, Greenseid, Lija O, Luxenberg, Michael G, Zieffler, Andrew, Christenson, Matthew, Boyle, Raymond G
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2011
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3299703/
https://www.ncbi.nlm.nih.gov/pubmed/22177237
http://dx.doi.org/10.1186/1471-2458-11-939