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Preference Reversals in Decision Making Under Risk are Accompanied by Changes in Attention to Different Attributes

Recent work has shown that visual fixations reflect and influence trial-to-trial variability in people’s preferences between goods. Here we extend this principle to attribute weights during decision making under risk. We measured eye movements while people chose between two risky gambles or bid on a...

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Detalles Bibliográficos
Autores principales: Kim, Betty E., Seligman, Darryl, Kable, Joseph W.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Research Foundation 2012
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3400145/
https://www.ncbi.nlm.nih.gov/pubmed/22833715
http://dx.doi.org/10.3389/fnins.2012.00109