Cluster-randomised trial to evaluate the ‘Change for Life’ mass media/ social marketing campaign in the UK

BACKGROUND: Social marketing campaigns offer a promising approach to the prevention of childhood obesity. Change4Life (C4L) is a national obesity prevention campaign in England. It included mass media coverage aiming to reframe obesity into a health issue relevant to all and provided the opportunity...

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Detalles Bibliográficos
Autores principales: Croker, Helen, Lucas, Rebecca, Wardle, Jane
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2012
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3541256/
https://www.ncbi.nlm.nih.gov/pubmed/22672587
http://dx.doi.org/10.1186/1471-2458-12-404

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3541256/
https://www.ncbi.nlm.nih.gov/pubmed/22672587
http://dx.doi.org/10.1186/1471-2458-12-404

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