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Choosing between an Apple and a Chocolate Bar: the Impact of Health and Taste Labels
Increasing the consumption of fruit and vegetables is a central component of improving population health. Reasons people give for choosing one food over another suggest health is of lower importance than taste. This study assesses the impact of using a simple descriptive label to highlight the taste...
Autores principales: | Forwood, Suzanna E., Walker, Alexander D., Hollands, Gareth J., Marteau, Theresa M. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3796478/ https://www.ncbi.nlm.nih.gov/pubmed/24155964 http://dx.doi.org/10.1371/journal.pone.0077500 |
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