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Exposure Is Not Enough: Suppressing Stimuli from Awareness Can Abolish the Mere Exposure Effect

Passive exposure to neutral stimuli increases subsequent liking of those stimuli – the mere exposure effect. Because of the broad implications for understanding and controlling human preferences, the role of conscious awareness in mere exposure has received much attention. Previous studies have clai...

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Detalles Bibliográficos
Autores principales: de Zilva, Daniel, Vu, Luke, Newell, Ben R., Pearson, Joel
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2013
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3798387/
https://www.ncbi.nlm.nih.gov/pubmed/24147067
http://dx.doi.org/10.1371/journal.pone.0077726