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Exposure Is Not Enough: Suppressing Stimuli from Awareness Can Abolish the Mere Exposure Effect
Passive exposure to neutral stimuli increases subsequent liking of those stimuli – the mere exposure effect. Because of the broad implications for understanding and controlling human preferences, the role of conscious awareness in mere exposure has received much attention. Previous studies have clai...
Autores principales: | de Zilva, Daniel, Vu, Luke, Newell, Ben R., Pearson, Joel |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3798387/ https://www.ncbi.nlm.nih.gov/pubmed/24147067 http://dx.doi.org/10.1371/journal.pone.0077726 |
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