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Affective Compatibility between Stimuli and Response Goals: A Primer for a New Implicit Measure of Attitudes
We examined whether a voluntary response becomes associated with the (affective) meaning of intended response effects. Four experiments revealed that coupling a keypress with positive or negative consequences produces affective compatibility effects when the keypress has to be executed in response t...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3828340/ https://www.ncbi.nlm.nih.gov/pubmed/24244450 http://dx.doi.org/10.1371/journal.pone.0079210 |