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Analysis of the Purpose of State Health Departments' Tweets: Information Sharing, Engagement, and Action
BACKGROUND: Public health agencies are actively using social media, including Twitter. In the public health and nonprofit sectors, Twitter has been limited to one-way communication. Two-way, interactive communication on Twitter has the potential to enhance organizational relationships with followers...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
JMIR Publications Inc.
2013
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3841368/ https://www.ncbi.nlm.nih.gov/pubmed/24217361 http://dx.doi.org/10.2196/jmir.3002 |