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When Sex Doesn't Sell: Using Sexualized Images of Women Reduces Support for Ethical Campaigns
Images of scantily clad women are used by advertisers to make products more attractive to men. This “sex sells” approach is increasingly employed to promote ethical causes, most prominently by the animal-rights organization PETA. Yet sexualized images can dehumanize women, leaving an unresolved para...
Autores principales: | Bongiorno, Renata, Bain, Paul G., Haslam, Nick |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3867429/ https://www.ncbi.nlm.nih.gov/pubmed/24367591 http://dx.doi.org/10.1371/journal.pone.0083311 |
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