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Anchoring Revisited: The Role of the Comparative Question
When people estimate a numeric value after judging whether it is larger or smaller than a high or low anchor value (comparative question), estimates are biased in the direction of the anchor. One explanation for this anchoring effect is that people selectively access knowledge consistent with the an...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2014
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3891817/ https://www.ncbi.nlm.nih.gov/pubmed/24454953 http://dx.doi.org/10.1371/journal.pone.0086056 |