Using marketing theory to inform strategies for recruitment: a recruitment optimisation model and the txt2stop experience

BACKGROUND: Recruitment is a major challenge for many trials; just over half reach their targets and almost a third resort to grant extensions. The economic and societal implications of this shortcoming are significant. Yet, we have a limited understanding of the processes that increase the probabil...

Descripción completa

Detalles Bibliográficos
Autores principales: Galli, Leandro, Knight, Rosemary, Robertson, Steven, Hoile, Elizabeth, Oladapo, Olubukola, Francis, David, Free, Caroline
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2014
Materias:
Methodology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4057570/
https://www.ncbi.nlm.nih.gov/pubmed/24886627
http://dx.doi.org/10.1186/1745-6215-15-182

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4057570/
https://www.ncbi.nlm.nih.gov/pubmed/24886627
http://dx.doi.org/10.1186/1745-6215-15-182

Ejemplares similares