Opportunities and barriers for smaller portions in food service: lessons from marketing and behavioral economics

This paper uses the frameworks and evidence from marketing and behavioral economics to highlight the opportunities and barriers for portion control in food service environments. Applying Kahneman's ‘thinking fast and slow' concepts, it describes 10 strategies that can be effective in ‘tric...

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Detalles Bibliográficos
Autor principal: Riis, J
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group 2014
Materias:
Proceedings Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4105577/
https://www.ncbi.nlm.nih.gov/pubmed/25033960
http://dx.doi.org/10.1038/ijo.2014.85

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4105577/
https://www.ncbi.nlm.nih.gov/pubmed/25033960
http://dx.doi.org/10.1038/ijo.2014.85

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