The Effectiveness of Loyalty Rewards to Promote the Use of an Internet-Based Heart Health Program

BACKGROUND: Internet-based health programs have been shown to be effective in reducing risk for cardiovascular disease. However, their rates of enrollment and engagement remain low. It is currently unclear whether rewards from established loyalty programs can serve as a conditioned stimulus to impro...

Descripción completa

Detalles Bibliográficos
Autores principales: Liu, Sam, Hodgson, Corinne, Zbib, Ahmad M, Payne, Ada YM, Nolan, Robert P
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications Inc. 2014
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4115265/
https://www.ncbi.nlm.nih.gov/pubmed/24989982
http://dx.doi.org/10.2196/jmir.3458

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4115265/
https://www.ncbi.nlm.nih.gov/pubmed/24989982
http://dx.doi.org/10.2196/jmir.3458

Ejemplares similares