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Oxytocin increases liking for a country's people and national flag but not for other cultural symbols or consumer products

The neuropeptide oxytocin enhances in-group favoritism and ethnocentrism in males. However, whether such effects also occur in women and extend to national symbols and companies/consumer products is unclear. In a between-subject, double-blind placebo controlled experiment we have investigated the ef...

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Detalles Bibliográficos
Autores principales: Ma, Xiaole, Luo, Lizhu, Geng, Yayuan, Zhao, Weihua, Zhang, Qiong, Kendrick, Keith M.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2014
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4122242/
https://www.ncbi.nlm.nih.gov/pubmed/25140135
http://dx.doi.org/10.3389/fnbeh.2014.00266