A CBR-Based and MAHP-Based Customer Value Prediction Model for New Product Development

In the fierce market environment, the enterprise which wants to meet customer needs and boost its market profit and share must focus on the new product development. To overcome the limitations of previous research, Chan et al. proposed a dynamic decision support system to predict the customer lifeti...

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Detalles Bibliográficos
Autores principales: Zhao, Yu-Jie, Luo, Xin-xing, Deng, Li
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Hindawi Publishing Corporation 2014
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4138884/
https://www.ncbi.nlm.nih.gov/pubmed/25162050
http://dx.doi.org/10.1155/2014/459765

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4138884/
https://www.ncbi.nlm.nih.gov/pubmed/25162050
http://dx.doi.org/10.1155/2014/459765

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