Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory

Detalles Bibliográficos
Autores principales: Simola, Jaana, Hyönä, Jukka, Kuisma, Jarmo
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2014
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4211294/
https://www.ncbi.nlm.nih.gov/pubmed/25389410
http://dx.doi.org/10.3389/fpsyg.2014.01208

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4211294/
https://www.ncbi.nlm.nih.gov/pubmed/25389410
http://dx.doi.org/10.3389/fpsyg.2014.01208

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