Effectiveness of a Television Advertisement Campaign on Giving Cigarettes in a Chinese Population

BACKGROUND: Anti-tobacco television advertisement campaigns may convey messages on smoking-related health consequences and create norms against giving cigarettes. METHODS: Altogether, 156 and 112 slots of a television advertisement “Giving cigarettes is giving harm” were aired on Suzhou and Yizheng,...

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Detalles Bibliográficos
Autores principales: Qin, Yu, Su, Jian, Xiang, Quanyong, Hu, Yihe, Xu, Guanqun, Ma, Jiuhua, Shi, Zumin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Japan Epidemiological Association 2014
Materias:
Original Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4213226/
https://www.ncbi.nlm.nih.gov/pubmed/25196169
http://dx.doi.org/10.2188/jea.JE20130172

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4213226/
https://www.ncbi.nlm.nih.gov/pubmed/25196169
http://dx.doi.org/10.2188/jea.JE20130172

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