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Effectiveness of a Television Advertisement Campaign on Giving Cigarettes in a Chinese Population
BACKGROUND: Anti-tobacco television advertisement campaigns may convey messages on smoking-related health consequences and create norms against giving cigarettes. METHODS: Altogether, 156 and 112 slots of a television advertisement “Giving cigarettes is giving harm” were aired on Suzhou and Yizheng,...
Autores principales: | Qin, Yu, Su, Jian, Xiang, Quanyong, Hu, Yihe, Xu, Guanqun, Ma, Jiuhua, Shi, Zumin |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Japan Epidemiological Association
2014
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4213226/ https://www.ncbi.nlm.nih.gov/pubmed/25196169 http://dx.doi.org/10.2188/jea.JE20130172 |
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