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Standardised (plain) cigarette packaging increases attention to both text-based and graphical health warnings: experimental evidence

OBJECTIVE: To investigate whether standardised cigarette packaging increases the time spent looking at health warnings, regardless of the format of those warnings. STUDY DESIGN: A factorial (two pack styles x three warning types) within-subject experiment, with participants randomised to different o...

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Detalles Bibliográficos
Autores principales: Shankleman, M., Sykes, C., Mandeville, K.L., Di Costa, S., Yarrow, K.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2015
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4315810/
https://www.ncbi.nlm.nih.gov/pubmed/25542740
http://dx.doi.org/10.1016/j.puhe.2014.10.019