Analysis of skin conductance response during evaluation of preferences for cosmetic products

We analyzed skin conductance response (SCR) as a psychophysiological index to evaluate affective aspects of consumer preferences for cosmetic products. To examine the test-retest reliability of association between preferences and SCR, we asked 33 female volunteers to complete two experimental sessio...

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Detalles Bibliográficos
Autores principales: Ohira, Hideki, Hirao, Naoyasu
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2015
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4321331/
https://www.ncbi.nlm.nih.gov/pubmed/25709593
http://dx.doi.org/10.3389/fpsyg.2015.00103

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4321331/
https://www.ncbi.nlm.nih.gov/pubmed/25709593
http://dx.doi.org/10.3389/fpsyg.2015.00103

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