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Promote Health or Prevent Disease? The Effects of Health-Related Advertising on Eating Behavior Intention

The health medical costs of colorectal cancer are increasingly higher in Taiwan. The National Health Insurance Administration (NHI) and The Health Promotion Administration of the Ministry of Health and Welfare (MOHW) in Taiwan encourage individuals to adopt an earnest approach to healthy behavior th...

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Detalles Bibliográficos
Autor principal: Lin, Chia-Yen
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2015
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4410200/
https://www.ncbi.nlm.nih.gov/pubmed/25826394
http://dx.doi.org/10.3390/ijerph120403517