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Food packaging cues influence taste perception and increase effort provision for a recommended snack product in children

Food marketing research shows that child-directed marketing cues have pronounced effects on food preferences and consumption, but are most often placed on products with low nutritional quality. Effects of child-directed marketing strategies for healthy food products remain to be studied in more deta...

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Detalles Bibliográficos
Autores principales: Enax, Laura, Weber, Bernd, Ahlers, Maren, Kaiser, Ulrike, Diethelm, Katharina, Holtkamp, Dominik, Faupel, Ulya, Holzmüller, Hartmut H., Kersting, Mathilde
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2015
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4488606/
https://www.ncbi.nlm.nih.gov/pubmed/26191012
http://dx.doi.org/10.3389/fpsyg.2015.00882