The asymmetrical force of persuasive knowledge across the positive–negative divide

In two experimental studies we explore to what extent the general effects of positive and negative framing also apply to positive and negative persuasion. Our results reveal that negative persuasion induces substantially higher levels of skepticism and awareness of being subjected to a persuasion at...

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Detalles Bibliográficos
Autores principales: Nordmo, Mads, Selart, Marcus
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2015
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4559650/
https://www.ncbi.nlm.nih.gov/pubmed/26388821
http://dx.doi.org/10.3389/fpsyg.2015.01324

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4559650/
https://www.ncbi.nlm.nih.gov/pubmed/26388821
http://dx.doi.org/10.3389/fpsyg.2015.01324

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