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Smaller Cigarette Pack as a Commitment to Smoke Less? Insights from Behavioral Economics

Cigarettes are commonly sold in packs of 20 units and therefore little is known about the potential impact of pack size on consumption. Using insights from behavioral economics, we suggest that cigarette packs smaller than the standard size may help some smokers cut back and/or quit, consistent with...

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Detalles Bibliográficos
Autores principales: Marti, Joachim, Sindelar, Jody
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2015
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4565702/
https://www.ncbi.nlm.nih.gov/pubmed/26356844
http://dx.doi.org/10.1371/journal.pone.0137520