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The sweetest thing: the influence of angularity, symmetry, and the number of elements on shape-valence and shape-taste matches

A within-participants experiment was conducted in two countries (the UK and Colombia) in order to investigate the matching of shapes to taste words. Comparing the two countries allowed us to explore some of the cultural differences that have been reported thus far solely in terms of people's vi...

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Detalles Bibliográficos
Autores principales: Salgado-Montejo, Alejandro, Alvarado, Jorge A., Velasco, Carlos, Salgado, Carlos J., Hasse, Kendra, Spence, Charles
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2015
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4569812/
https://www.ncbi.nlm.nih.gov/pubmed/26441757
http://dx.doi.org/10.3389/fpsyg.2015.01382