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Consumer response to media information: the case of grapefruit-medicine interaction
This study measured the effect of media exposure on grapefruit/grapefruit juice consumption changes, in particular grapefruit-medicine interaction. Respondents’ attitudes about health news on television and the internet were measured to account for consumers exposed versus not exposed to such inform...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Springer Berlin Heidelberg
2015
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4623079/ https://www.ncbi.nlm.nih.gov/pubmed/26497966 http://dx.doi.org/10.1186/s13561-015-0069-z |