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Pre-Survey Text Messages (SMS) Improve Participation Rate in an Australian Mobile Telephone Survey: An Experimental Study

Mobile telephone numbers are increasingly being included in household surveys samples. As approach letters cannot be sent because many do not have address details, alternatives approaches have been considered. This study assesses the effectiveness of sending a short message service (SMS) to a random...

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Detalles Bibliográficos
Autores principales: Dal Grande, Eleonora, Chittleborough, Catherine Ruth, Campostrini, Stefano, Dollard, Maureen, Taylor, Anne Winifred
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2016
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4769066/
https://www.ncbi.nlm.nih.gov/pubmed/26919558
http://dx.doi.org/10.1371/journal.pone.0150231