Using eye tracking and gaze pattern analysis to test a “dirty bomb” decision aid in a pilot RCT in urban adults with limited literacy

BACKGROUND: Eye tracking is commonly used in marketing to understand complex responses to materials, but has not been used to understand how low-literacy adults access health information or its relationship to decision making. METHODS: This study assessed how participants use a literacy appropriate...

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Detalles Bibliográficos
Autores principales: Bass, Sarah Bauerle, Gordon, Thomas F., Gordon, Ryan, Parvanta, Claudia
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2016
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4897859/
https://www.ncbi.nlm.nih.gov/pubmed/27267603
http://dx.doi.org/10.1186/s12911-016-0304-5

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4897859/
https://www.ncbi.nlm.nih.gov/pubmed/27267603
http://dx.doi.org/10.1186/s12911-016-0304-5

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