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Identifying Well-Connected Opinion Leaders for Informal Health Promotion: The Example of the ASSIST Smoking Prevention Program

Methods used to select opinion leaders for informal behavior change interventions vary, affecting the role they adopt and the outcomes of interventions. The development of successful identification methods requires evidence that these methods achieve their aims. This study explored whether the “whol...

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Detalles Bibliográficos
Autores principales: Holliday, Jo, Audrey, Suzanne, Campbell, Rona, Moore, Laurence
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Routledge 2016
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4898141/
https://www.ncbi.nlm.nih.gov/pubmed/26699125
http://dx.doi.org/10.1080/10410236.2015.1020264