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Beyond Wishful Thinking: Integrating Consumer Preferences in the Assessment of Dietary Recommendations
Convenience, taste, and prices are the main determinants of food choices. Complying with dietary recommendations therefore imposes a “taste cost” on consumers, potentially hindering adoption of those recommendations. The study presents and applies a new methodology, based on economic theory, to quan...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Public Library of Science
2016
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4928961/ https://www.ncbi.nlm.nih.gov/pubmed/27362764 http://dx.doi.org/10.1371/journal.pone.0158453 |