Follow #eHealth2011: Measuring the Role and Effectiveness of Online and Social Media in Increasing the Outreach of a Scientific Conference

BACKGROUND: Social media promotion is increasingly adopted by organizers of industry and academic events; however, the success of social media strategies is rarely questioned or the real impact scientifically analyzed. OBJECTIVE: We propose a framework that defines and analyses the impact, outreach,...

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Detalles Bibliográficos
Autores principales: Winandy, Marcel, Kostkova, Patty, de Quincey, Ed, St Louis, Connie, Szomszor, Martin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2016
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4971392/
https://www.ncbi.nlm.nih.gov/pubmed/27436012
http://dx.doi.org/10.2196/jmir.4480

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4971392/
https://www.ncbi.nlm.nih.gov/pubmed/27436012
http://dx.doi.org/10.2196/jmir.4480

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