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Behavioral Analysis of Visitors to a Medical Institution’s Website Using Markov Chain Monte Carlo Methods

BACKGROUND: Consistent with the “attention, interest, desire, memory, action” (AIDMA) model of consumer behavior, patients collect information about available medical institutions using the Internet to select information for their particular needs. Studies of consumer behavior may be found in areas...

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Detalles Bibliográficos
Autores principales: Suzuki, Teppei, Tani, Yuji, Ogasawara, Katsuhiko
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2016
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4977421/
https://www.ncbi.nlm.nih.gov/pubmed/27457537
http://dx.doi.org/10.2196/jmir.5139