The Effectiveness Of Social Media (Facebook) Compared With More Traditional Advertising Methods for Recruiting Eligible Participants To Health Research Studies: A Randomized, Controlled Clinical Trial

BACKGROUND: Recruiting participants for research studies can be difficult and costly. The popularity of social media platforms (eg, Facebook) has seen corresponding growth in the number of researchers turning to social networking sites and their embedded advertising frameworks to locate eligible par...

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Detalles Bibliográficos
Autores principales: Frandsen, Mai, Thow, Megan, Ferguson, Stuart G
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2016
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4997003/
https://www.ncbi.nlm.nih.gov/pubmed/27511829
http://dx.doi.org/10.2196/resprot.5747

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4997003/
https://www.ncbi.nlm.nih.gov/pubmed/27511829
http://dx.doi.org/10.2196/resprot.5747

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