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Determinants of marketing performance: empirical study at National Commercial Bank in Jakarta Indonesia
BACKGROUND: Indonesian banking industry has experienced up and down as can be seen after Pakto ‘88, in which the number of new banks grew rapidly, but after the 1997–1998 financial crisis, a lot of banks were liquidated due to the deteriorating financial condition and violation of the precautionary...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2016
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5045453/ https://www.ncbi.nlm.nih.gov/pubmed/27752460 http://dx.doi.org/10.1186/s40064-016-3362-3 |